Advertising

Tuesday, October 2, 2007

Las Vegas Motor Speedway provides hundreds of effective, targeted advertising opportunities for our clients. Coupled with the virtually limitless promotional opportunities offered by our world-class motorsports events, Las Vegas Motor Speedway is a sponsor's dream.

With the motto: "If you can race it, you can race it here", Las Vegas Motor Speedway can deliver brand-loyal motorsports fans of all stripes. From the knockout exposure on the scoring pylons on our 1.5-mile Superspeedway to billboards on our track wall signage at our drag strip, we have the right location and the right skills to put your marketing plans into action.

If you can imagine it, odds are we can make it happen. For a prompt referral to a Las Vegas Motor Speedway Account Executive, contact Mike Mossholder (Vice President of Sales and Marketing) at (702) 632-8241 or e-mail .

For value, consider the following data (updated Oct. 1, 2008):

Track Signage Value: Sam's Town 300 & UAW-Dodge 400
Weekend of March 1, 2008 (Source: Joyce Julius & Associates Vol. 22 No. 3)

Client Name Display Elements $ Value of Display
Jeg's and Jegs.com 1 trackside billboard $1,513,815
Las Vegas 1 trackside billboard $1,167,540
Les Olson Co./Sharp 1 trackside billboard $579,145
Bank of America 1 trackside billboard, infield hospitality $893,280
Nikon 1 trackside billboard $996,780
Lvms.com Track wall, signage $246,945
Coca-Cola 1 trackside billboard $993,540

Our inventory includes, but is by no means limited to:

1.5-mile SuperSpeedway

"The Strip" at Las Vegas Motor Speedway

.5-mile dirt oval

3/8-mile paved oval ("The Bullring")

Other Opportunities

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